Downtown Winnipeg hotel tower plan unveiled

CentreVenture Development Corporation announced the details of a major real estate development project in the heart of the Sports Hospitality Entertainment District in Winnipeg. Located on Portage Avenue, this project will be jointly developed by Longboat Development Corporation and Groupe Germain Hospitality. The building, covering 200,000 square feet over 20 storeys, will house the province’s first ALT Hotel and the headquarters of Stantec’s Winnipeg office.

This is the first private investment in several decades in this part of the city. “Downtown Winnipeg’s historic comeback as an exciting destination for Manitoba families and visitors alike is in full swing,” said Premier Selinger. “This major private investment next to the home of the reborn Winnipeg Jets demonstrates the kind of private-sector confidence that results when governments, agencies and community partners work together toward a shared vision of renewal.”

“I am proud, as Mayor of Winnipeg, that the City has created the climate that attracts major private investment critical to revitalizing our city’s downtown,” said Mayor Sam Katz. “This key location, as a rejuvenated hospitality and commercial development, is a catalyst to returning Portage Avenue to the vibrant hub it once was and I commend CentreVenture for their dedication to ensuring this development became a reality.”

Stantec will provide full architecture and engineering services to design the mixed-use tower, and as an anchor tenant will bring over 250 employees to the new Stantec Building when it opens in 2013. 

The project includes restoration and reuse of the Mitchell-Copp building’s historic façade. Groupe Germain Inc. will operate their ALT Hotel brand with 154 rooms on the upper 12 floors, the main floor will be retail and restaurant space, and offices on floors two to six, with Stantec occupying over half the available area.

“Getting control of the former A & B Sound building was critical to our ability to advance the Portage Avenue Strategy,” said Ross McGowan, president & CEO of CentreVenture. “In collaboration with the Forks North Portage Partnership, we were able to consolidate this site with the Mitchell-Copp building. The assembly of the two properties created a site large enough for a significant development and we are ecstatic that Longboat Development Corporation (LDC) stepped to the plate with a redevelopment plan. We believe the confidence LDC and ALT Hotels have in the downtown is just the tip of the iceberg and we will see increasing private sector investment in the downtown as a result of this bold development statement.”

“We are great believers in the rejuvenation of Winnipeg’s downtown and the vision CentreVenture is creating for the SHED district in particular,” according to Jeoff Chipman, president & CEO of The Stevenson Group, which includes Longboat Development Corp. “We realize that Portage Avenue is the ‘face’ of our downtown and a major initiative for this project is to focus an entire new, vibrant level of activity to the corner of Portage and Donald. Longboat has invested substantial time and effort on the project and we will continue to push forward to bring the building image unveiled here today to reality. We’re confident this can be the all-important first step in the creation of the SHED district.”

CentreVenture Development Corporation was created in June 1999 as an arms-length agency of the City of Winnipeg. CentreVenture’s mandate is to stimulate downtown revitalization by creating an environment for private sector businesses and government to work together and to promote the downtown to investors, businesses and residents.


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