The Government of Ontario Calls Attention to Skilled Trades Shortage

The Government of Ontario has launched a marketing campaign to attract more people to the skilled trades under the slogan “Find a Career You Wouldn’t Trade”.

According to the Government, the province is facing a serious labour shortage, which has the potential to get progressively worse as many jobs go unfilled in the skilled trades.

“We need to do a better job at enticing young people and their parents to the skilled trades,” said Monte McNaughton, Minister McNaughton. “For too long, we haven’t viewed these challenging positions as a viable first option. That needs to change and our Open for Business, Open for Jobs strategy, including our new advertising campaign, will go a long way towards making the skilled trades more attractive.”

The advertising campaign reflects real skilled tradespeople in their work environments and features up-close footage of three skilled trades people with in-demand careers and high income potential.

The government is also investing approximately $75 million in three programs to expose high school students to the trades: $12.7 million in the Ontario Youth Apprenticeship Program, $42 million in the Specialist High Skills major program and $20.8 million in a pre-apprenticeship program.

Over the first nine months of 2019, Ontario employers had, on average, 204,000 job openings across all occupations and industries. Of these, 13,000 were in the construction sector, according to the Government of Ontario’s release.

“The reality is that the skilled trades offer exciting and challenging careers that often require solid math and problem solving skills, and expose people to the latest technologies such as 3D printing and robotics”, said Minister McNaughton. “When it comes to opportunity, to earning potential, to having a chance to start your own business, the skilled trades come out on top.”

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1 Comment
  1. Red pill says

    The problem with skilled trades/self employment in Ontario is that our government doesn’t really care about its people. It cares only about more taxes and lower wages. We are self employed and operate an electrical contracting business in Ontario for the last 15 years. There is nothing available to help small trades businesses succeed. Every year, higher operating costs year after year, taxed into poverty, threatening letters and phone calls from revenue Canada with MASSIVE penalties for any late payments REGARLESS of the reason, organizations like COLLEGE OF TRADES demanding fees every year so they can drive around and bully contractors and hard working trades people, no protection from clients (big or small) from NOT PAYING THEIR BILLS. It’s a joke. Everyone can look around and see how trades are living in Ontario, definitely not like how we should be. We’re the ones who have BUILT Ontario, yet we are treated like expendables. No one is interested in working in a construction scenario for years, to receive their red seal, to open their own company, to chase jobs, to them chase their money for the jobs, to pay over 50% of the money made on taxes (do the math, we pay over 50% of what we earn in tax of some sort in this country). There is no accountability anymore, there’s no CANADIAN STANDARDS anymore, and there is an awful lot of people (homeowners and businesses) that take advantage of the same people that built your houses, offices and businesses. How you can hire people to do work, when you have no intention of paying the bill, is beyond me. Some may say this is a jaded point of view. This is an honest opinion from a family who has been working really hard and supplying excellent service to southern Ontario for over 25 years. Ontario skilled trades is a joke right now and everyone knows it. Our government can spend all of our tax money on ridiculous adds all they want, it’s not going to change the fact that people are now aware of what’s really going on. How things really are out there, and it’s not like on t.v. Our government needs to stop worrying about their twitter accounts, beards and hair cuts and start building its people back up, or sooner than later, we’ll all take our skills to places that appreciate the blood, sweat and tears that it takes to be a construction contractor.

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